THE HARTFORD HUB REDESIGN
• Challenge: Certain pages on the State Farms website were not getting the traction or hits that State Farm
• Action: Rearranged existing pages within State Farms UX rules to find a design that would be suitable and have a better result.
• Results: Designs where pushed into production 4 weeks after completion. 7XD updates where quick updates to get immediate measurable results.
